Wk 4 – Business Admin. Capstone Discussion 2
“Apple, Inc: Keeping the “I” in Innovation”
- From the second e-Activity and the case study, determine how market commonality and resource similarity impact Apple’s competitive standing in terms of its main rivals. Provide specific examples to support your response.
- Use the Internet to research Apple’s strategy for competing against other technology companies.
- Determine what additional steps Apple’s competitors are likely to take and how Apple will most likely respond. Explain your rationale.
***This is a discussion, NOT a paper. Need 2 strong paragraphs and references.***