Health Savings Accounts: Case StudyDecember 26, 2020
Answer these questionsDecember 26, 2020
Refer back to the brand chosen for the Week 1 assignment.
Discuss each of the following questions in 175 to 350 words each:
- How is your brand marketed in different countries? Does it use a standardized or customized approach?
- Assess your brand’s global branding success against the Ten Commandments of Global Branding as provided in Figure 14.5 (Keller).
- How has your brand’s marketing evolved in response to changing social, demographic, and ethical issues?