Distribution Channel Article Review
Scenario: You work for a newly formed sports apparel company and your manager has requested you help the company decide on the best distribution strategy to use for its products. You have begun research on the strategies and methods available by reviewing relevant articles on the topic. Based on your article review, you will decide what strategy(ies) is/are best and explain the reasoning behind your conclusion.
Select an article from the University Library that is less than five years old on the role of distribution channels in marketing.
Compose a 1,000-word article review covering the following:
Cite a minimum of two peer-reviewed sources with one being the article from the University Library.
Format your paper consistent with APA guidelines.
I have attached an article from the University Library to be used as a reference for the paper also.
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