Craft a strategy and example of how you would use a direct appeal to raise funds for your selected nonprofit. This assignment comes in two parts:
Since some of you may choose to include complicated formatting in your appeals, I am willing to accept pdf documents this week as well as Word documents.
Reminder: this assignment should be all original content created by you. Existing or upcoming appeals that have been produced by others in your organization are not acceptable. Please do not submit anything that is not your own original work created primarily for this class. I do recognize that some of you may be working on appeals at work, and if you wind up using some of this assignment in a future campaign, that’s great. But everything should be your work — not collaborative work you have done with your colleagues.
The nonprofit I am working on this semester is The Atlanta Mission. http://atlantamission.org/
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