Strategic Plan Part I: Proposal of a New Division
February 19, 2021
Assignment 1: Part A: Your Marketing Plan
February 19, 2021

Project Analysis, Selection, and Charter

Project Analysis, Selection, and Charter

Part 2: Project Selection

Now is the time to choose the subject matter for your project plan. You will use the subject matter you choose for this assessment to complete the project charter and Assessments 2–6. The Davis article addresses some of the important questions you must ask when beginning a project. As you choose the subject matter for your project plan, ask questions based on the information in the Davis article to help with your choice.

The subject matter for your project plan must come from one of the following two options. Once you have selected your project, use it to create your project charter in Part 3 of this assessment.

Choose Your Own Project

You may choose a project of your own that meets the following requirements:

  • There is a clear business purpose and a specific completion outcome.
  • The completion window is self paced but must be completed before the end of the present quarter.
  • Cost estimates that serve as the basis for a budget are used as part of the plan development process.

Part 3: Project Charter

At a project’s initiation, management and stakeholders authorize and approve the work to be done. This process often takes the form of a project charter, which can be either an informal document or a formal contract. In both cases, key stakeholders should sign the document to indicate their approval.

For this part of the assessment, use the Project Charter Template, linked in the Resources under the Required Resources heading, to create a project charter for the project you selected in Part 2. Your project charter should include the following components:

  • Business Need: Describe the business need/requirement for the project. Indicate how this will align with organizational strategic goals and objectives.
  • Project Objectives: Describe the implementation of the project followed with bullet points regarding the major deliverables
  • Approach: Describe how the project will be managed.
  • Assumptions/Constraints/Dependencies: Describe each of these things as they relate to the project.
  • Initial Risk Factors: Describe the risk factors identified to date.
  • Regulatory Cost/Impact: Describe the regulatory impacts of the project.

Submit the following:

  • 2–3-page project analysis.

Additional Requirements

  • Written communication: Ensure that your writing is free of errors that detract from the overall message.
  • APA formatting: Format resources and citations according to APA (6th edition) style.
  • Number of resources: Use a minimum of one resource in your project analysis.
  • Font and font size: Times New Roman, 12-point.

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