You are the MBA Coordinator at SVSU and you are launching a new fully online MBA program.
• As part of your launch, prepare a marketing plan for the program to plan your strategies for the coming 5 years.
• All the info needed about the program are on our website; accordingly, draft a full fledged campaign for the program.
SWOT Analysis:
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats
You only need to write the weaknesses part. All the information you need is on www.svsu.edu. Write about 1.5-2 pages double space. And also need a executive summary for this part.
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