For a professional appearance, consult the second document in our Week 6 Module–“A few sets of directions for managing PowerPoint features”. These directions will help you meet the criteria in the rubric for this writing.
September 9, 2018Discuss how you anticipate your gender identity will continue to evolve over the course of your life. Do you have present concerns about your gender identity?
September 9, 2018The paper should also reflect on how the company should communicate its strategic plan to key stakeholders by: Identifying the information that should be communicated. Defining the audience that should receive the communication. Identifying the channel(s) of communication.
Marketing
Currently Hoosier Media utilizes traditional media vehicles for marketing. This includes print advertising to solicit new and renewal newspaper subscriptions. Other marketing tactics currently used include regional television and radio advertising spots. Management has expressed interest in expanding its marketing reach through social media and mobile app technology but is unsure how to move forward in those areas.
Information technology
Hoosier Media’s newsroom is in dire need of technological updates. All workstations currently have desktop computers; however, many employees have been requesting the ability to work from home as well as have access to company networks while on the road for business. Many of the younger employees would like to have access to iPads and would like to replace their desktop computer with lightweight laptop computers.
For the next phase of your consulting engagement, address the following in a 700- to 1,050-word paper:
- Propose marketing and information technology implementation tactics for Hoosier Media, Inc.
The paper should also reflect on how the company should communicate its strategic plan to key stakeholders by:
- Identifying the information that should be communicated.
- Defining the audience that should receive the communication.
- Identifying the information that should be communicated.
- Defining the audience that should receive the communication
- Identifying the channel(s) of communication.