After careful reading of the Case, “Can Technology Save Sears?,” on p. 116-118 in the eText by Laudon & Laudon (2017), please write your answers to the following 5 questions:
- Analyze Sears using the competitive forces and value chain models. What are Sears’s strength? What are its weaknesses?
- What was the problem facing Sears? What management, organizational, and technology factors contributed to this problem?
- What solution did Sears select? What was the role of technology in this solution?
- How effective was the solution selection selected by Sears? Explain your answer.
- If you are an (IT) consultant for Sears, what are your recommendations for Sears to be successful based on your answers for #1 and #2? Justify your answer.
Specifications:
- Use Microsoft Word
- The answer to each question should be a minimum of a couple of sentences to a maximum of a paragraph.
- Please list which question you are addressing first, and then write your answer.